MARK 4100 – Consumer Buyer Behavior
mark4100-group-project-1For this group project, we were tasked with choosing a company, and giving reccomendations on how to make the company better using what we learned in class that semester.
MARK 4000 – Marketing Research for Business Decisions
Investigation-into-Vaping-on-College-CampusesFor this project, we were tasked with coming up with a research question, and make a presentation using the marketing research tactics we learned in class. We created a Qualtrics form, and used those results to make analyses about our research question.
Mark 4450 – Social Media Marketing
For this project, we were tasked with creating a digital marketing campaign for a company of our choosing. We were given a budget that was allocated between
Crocs-Digital-Marketing-Strategy-Sabria-Freeman-2Mark 4780 – Consumer Marketing and Brand Management
Graduate Hotels Project
For this project, we were tasked with finding ways to keep the hotel guests of Graduate Hotels Athens. We used Qualtrics to get insight as to what people in Athens though about the hotel. The first presentation is our comprehensive presentation, while the second presentation is our shortened summary of the full presentation.
Terry College of Business Re-Branding
For this project, we were tasked with rebranding UGA’s Business college. We were given the font, colors, and logo variations of the Terry College of Business, and decided how we wanted to change those aspects.
Terry-Rebranding-Project