I began my music business certificate program in Fall of 2021. I was inspired to apply because I had a slight obsession with Harry Styles at the time and was thinking about getting into the Music industry. In my first music business class, we were split into groups and tasked with creating and advertising a show at a local music spot. In the second music business class, we were tasked with creating a microcosm project. For this project, I created a plan for a One Direction Reunion.

MBUS 3100 – Promotion and Publicity Techniques for Music Business

Our Final Project. We were given the opportunity to create any type of music related project. I chose unique album marketing, because I was inspired by Drake & 21 Savage’s album rollout of Her Loss.

Unique-Album-Marketing

MBUS 4200 – Artist Management 1

Our Final Project. We were tasked with talking about a subject we discussed in class. I chose to talk about endorsements, because they have helped many celebrities pave their way.

MBUS-4200-Endorsements